I did some audience research on youtube, to find out is there actually a market for this genre of music?
We would like to play dance music, but more specifically dubstep and drum and bass. The results of my research were promising. UKFdubstep and UKFdrumandbass are the leading promoters of dubstep and drum and bass on YouTube at the moment. On YouTube you can find out whether people like or dislike certain tracks, comment their opinions and viewing figure for a specific tracks. This can be used as a great resource for our playlist selection, giving us ways to improve our station to suit our target audience.
Ukfdubstep: 2,145,044 channel viewers and 41,538,970 total upload views and 105,395 Subscribers. (This is constantly growing every single day)
UKFDrumandbass: 1,240,486 channel views, 25,448,452 total upload views and 73,469 Subscriber. (This is constantly growing every single day)
These results from the site show there is a massive audience for this genre of music and people are eager to hear more as shown by the amount of subscribers devoted to the channel, this evidence give us more incentive to produce this style of radio station.

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